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About Us

IEAA is an industry association representing Australian companies in the Computer and Video Game Industry. Our members develop and market computer and video game software, hardware and accessories in Australia. IEAA is administered by a Board of Directors comprising senior executives from entertainment companies. The Board is supported by the CEO, Mr Ron Curry.

Services

  • Weekly Hardware and Software Sales Reports
  • Catalogue Advertising Reporting Software
  • Annual Awards
  • Piracy Investigations
  • Government Relations

Business Partners

  • Commercially Retail
  • GFK Australia
  • Mallesons Stephen Jaques
  • Maverick Marketing & Communications
  • Price Waterhouse Coopers

IEAA Members

"We're working together to support the gaming industry"

Members

Left side – front to back: Rose Lappin (Nintendo), Roger Clarke (Warner Bros), Mark Aubrey (Warner Bros), Paul Elliot (QV Software)

Right side – front to back: Ron Curry (IEAA CEO), Edward Fong (Ubisoft), Darren Macbeth (Sega), John Watts (Activision), Martin Good (THQ)

Absent: Colin Brown (Vivendi), Michael Ephraim (Sony Computer Entertainment), Kimberley Francis (Microsoft), Dean Glover (Take 2 Interactive), Tony Hughes (Mindscape), Gerard Noonan (Atari).